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Referrals aren’t luck. They’re a system.

Top 50 Keynote Speakers 2020
Top 50 Sales & Marketing Blogs 2021

Referrals aren’t luck. They’re a system.

If your team isn’t generating predictable, qualified referral introductions, you’re leaving revenue on the table.

Let's Connect If:

  • You’re looking for a revenue lever that cuts through the noise.
  • You need a scalable way to get your reps in front of buyers—fast.
  • You’re ready to equip your team with a referral-first mindset that drives results.

"Joanne is a master of her craft and is helping thousands of sellers around the globe perfect the art of referral selling."

Rich Adams,
Sales Enablement Leader, Zoom Video Communications 

"...we can easily measure a 500% ROI from our work with Joanne."

Melody Astley,
Vice President Sales, Finlistics Solutions

"I’ve been so much more confident in my referral strategy after our training. I know who to ask and I know what to say. It was great working with you."

Nick Carpenter,
Business Development Manager, Esker

Learn about Joanne's programs and schedule your complimentary session!

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"Joanne Black is a master speaker, facilitator and agent of change."

Missy Grace,
Chief of Staff, Aon

"She connected brilliantly... Most rated it as one of the best sales seminars they had attended."

John Smibert,
CEO, Strategic Selling Group

HARD-HITTING KEYNOTE SPEAKER

Joanne’s contrarian approach often goes against the prevailing winds and even the philosophies of other speakers sharing the stage with her. Joanne’s energetic presentation style and actionable content provide audiences with a foundation to challenge what they hear in the blogosphere about how technology is changing how they should connect with prospects. Make her the most memorable speaker at your next event!

RECENT POSTS

Stop Wishing. Start Asking for Referrals.

The more specific you are about your Ideal Client Profile, the more predictable your sales pipeline becomes. Everyone says they love getting referrals—but few know how to earn them. When asking for referrals, most sellers say they want to meet, “Anyone who…” ...

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Forget Closing Strong—Build Your 2026 Sales Pipeline Now

The real Q4 priority isn’t more deals; it’s securing next year’s pipeline. If you’re still pushing your team to chase 2025 deals, you’ve already lost 2026. Let’s be clear: Closing strong in Q4 is the most overrated sales cliché in the book. CROs and sales leadership...

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